Church Marketing Myth No. 4
Marketing Myth No. 4: Your people aren't marketing your church
Scott Couchenour I don't believe the church realises they market everyday through every church member. What they say, what they say, how they act, its all marketing.
Maybe this explains what I mean – every church member markets.
Ron Edmondson – Evangelism programs churches have had for years is marketing.
Neil Cox – To borrow a from Dr A. Charles Ware "God never told unsaved people to go to church. He told the church to go to the unsaved people."
Steven Fogg – Every part of a Christ followers life is marketing – to put it in biblical terms we are all Christ's ambassadors. What they see in us, is how they perceive him and the church.
Related posts
Church Marketing Myth No. 1
Church Marketing Myth No. 2
Church Marketing Myth No. 3
Church Marketing Everything
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This is so true of any part of life.
Years ago when I first got out of ‘sales’ and into being a computer engineer I was trained to understand that everytime I visited a client I was “selling the company brand”. If I behaved badly then the company was seen in a poor light and vice versa.
That has always kept me aware (mostly) of the what and why I do what I do day to day.